Store types
Six kinds of store. One set of rails.
A store here is a record, not a project. Your network stands up thousands of them from one dashboard, and every one sells from the same catalog, the same price lists and the same production routing. Pick the store that matches the job. The system underneath doesn't change.
Locations are physical. Stores are digital. A location can run one store or a million.
What a store is here
Four things that are true of every store type on the list.
Paste a domain.
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Logo checked at print resolution, colors read, catalog attached, pricing applied, account created. Nine to fifteen seconds on a normal day.
The pop-up closes on the date.
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The employee store, the fundraiser's beneficiary, the public store: the record stays, the reorder is one click, next season is a clone.
A supplier moves cost.
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The price list applies to every store in the network in seconds, floors held.
A curated catalog goes out to every store in one action and comes back in one action. Q4 is a campaign, not a project.
Worth: a seasonal calendar HQ can actually runThe six
Pick the store that matches the job.
Allowances that behave like allowances. Uniforms, workwear and swag on a standing store, with the budget attached to the person, not the order.
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Allowance first, card or PO for the rest. New hires order on day one.
The goal bar is the conversion engine. Spirit wear, team stores, booster drives.
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A live total, a visible target, a feed of who just bought. The window closes at the target or on the date, your choice, into one production run, and the beneficiary's share pays out on its own.
A store with an expiry date, on purpose. Event merch, seasonal drops, team orders that close before screens go on press.
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Schedule the window. It opens, counts down, closes itself. Clone it for next time.
The code is the checkout. Onboarding kits, service awards, gifting where someone else already paid.
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Enter a code, pick a size, ship it to yourself. No card, no account, no cart to abandon.
B2B buys on terms.
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So does checkout. A private catalog and account pricing for a named buyer. PO captured at order time, invoice from the same ledger as the order.
Open to the world, still on your rails. Fan merch, teamwear, direct-to-consumer runs.
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Per-page SEO, custom domain, same pricing and production pipeline as every private store behind it.
Which switches each type carries
Core is on by default. Optional is yours to flip.
| Store type | Budgets | Terms / PO | Countdown | Code gate | Goal bar | Payout split | Visibility |
|---|---|---|---|---|---|---|---|
| Employee & company | Core | Optional | Private | ||||
| Fundraising | Core | Core | Core | Public | |||
| Pop-up | Optional | Core | Optional | Public | |||
| Redemption | Optional | Core | Private | ||||
| Private B2B | Optional | Core | Private | ||||
| Public | Optional | Optional | Optional | Public |
One thing the table doesn't show: every type inherits the network's catalog policy, price lists, supplier rules and design limits. A location picks the type and flips the switches. It never picks a different set of rails.
At scale
Six types, thousands of stores, one dashboard.
A store record is small enough to make by the spreadsheet. Five hundred stores from a list in about half an hour. A thousand prospect domains become a thousand draft stores overnight. A fleet of existing stores comes over by list in days, by list, and the stores stood back up branded from each customer's own domain.
Pick a store type. We'll stand one up on the call.
Bring a domain and tell me the job. Employee, fundraiser, pop-up, redemption, B2B, public.