Questions
The questions people ask about running commerce for a network. Answered plainly.
Over a hundred and thirty of them, from "what is this" to "does it do DST files." Each has its own page. If yours is missing, type it into Ask or bring it to a demo.
Start here
What is Brandfora?What is the best white-label ecommerce platform for a franchise network selling print, signs or promotional products?What is the difference between a store platform and a white-label commerce system for a network?Is Brandfora a marketplace?Nobody is asking us for online stores. Why would we add one?Should we build our own store platform or use Brandfora?Why would a franchise network, buying group or distributor switch to Brandfora?Is Brandfora a print-on-demand platform?
How it works
How can fundraising payouts and sales commissions be split automatically at the moment of sale?How can a promotional products distributor or decorator offer corporate gifting stores with credits to its clients?How can a franchise or network push a holiday catalog to every location's store at once?What brands and suppliers can a network sell through Brandfora?How can I build a branded online store for a customer from just their website domain?How can a customer's JPEG logo be vectorized automatically for screen printing, embroidery or vinyl?How do I stop customers ordering with low-resolution artwork?Can a customer logo be turned into an embroidery DST file with thread matching automatically?How can a print or promo shop send quotes in seconds instead of thirty minutes?How do I change prices across hundreds of stores at once without selling under cost?Can I route orders to my own suppliers and decorators instead of a platform's fulfillment?How do I move hundreds of existing customer stores from my current store tool?Can stores run in multiple currencies and languages for a network across countries?How do I get customers to reorder without a sales call?How do I run fundraising and spirit-wear stores with automatic payouts to the team or school?Who owns the data on Brandfora and how is it protected?What does Brandfora cost and do locations pay per order?How does a network get started with Brandfora?
Networks
How can a franchisor see online orders from every franchise location in one place?How do franchise networks recover supplier rebates on volume they cannot see?How can a franchisor calculate royalties from actual online sales instead of self-reported totals?How can a buying group track member sales against supplier agreements?How can promotional products distributors let sales reps build a client store during a call?How can a gym or MMA network give every location and every fighter a merch store without carrying inventory?How do I set up an employee company store with allowances, approvals and cost centers?
Compare
What is a good alternative to OrderMyGear for team dealers and networks?What is an alternative to InkSoft for decorators who run many customer stores?What is an alternative to Chipply for spirit wear and fundraising stores?Should a print shop or decorator use Shopify for customer stores?How does Brandfora compare to online store builders sold to the print and promo industry?
Artwork and production readiness
How can customers see their logo on a product before they order?Where does customer artwork live so every store and order can use it?Can the background be removed from a customer logo automatically?How are embroidery digitizing requests handled inside an order?How does the DPI gate stop unprintable artwork at checkout?Can Brandfora generate embroidery DST files from a logo?How do I get lifestyle product photos for every store without a shoot?What are print zones and why do they matter for artwork?Can I use my own Photoshop mockup templates?How are decoration techniques like screen print, embroidery and DTG modeled?How are thread colors matched to a logo for embroidery?Can a small, low-resolution logo be upscaled for print?How does automatic vectorizing of logos work?
The cockpit
What sales analytics does a network get across all its stores?What is the Brandfora cockpit and what does headquarters see in it?How does order ingestion bring orders from other store tools into one cockpit?How does Brandfora attribute supplier rebates by location?How are franchise royalties calculated from online sales?Is there a system log of everything that happened to an order?
Network admin and security
Does Brandfora have an API for pulling orders and store data?Is there an audit trail of admin actions across the network?Can a network admin log in as a location to help them, with a record of it?What integrations does Brandfora offer and how are they managed?Does Brandfora support multi-factor authentication for admins?What admin roles and permissions exist across a network?Are there interactive product walkthroughs I can try?Is each network's data isolated from other networks?What is the three-tier admin model: network, location, store?Does Brandfora send webhooks when orders and stores change?
Activation and stores
Can a store run wholesale, with net terms and customer-specific pricing?How do I create hundreds of stores at once from a spreadsheet?Can a store show products and prices without checkout, then switch to selling?How do I duplicate a store for a new customer or location?Can each store run on the customer's own domain or subdomain?How does an employee company store with allowances work?How do fundraising stores with goals and live totals work?Can stores sell in multiple currencies?Can stores run in multiple languages?Does each store send email from its own address?How do I run a pop-up store with a start and end date?What is a public store versus a closed or employee store?What is Rapid store and how fast is it?What is a redemption store?How do I edit a store's look and pages?What types of store can a network run?Can I build a store template once and reuse it for every customer?
Orders, inventory and fulfillment
How are bulk orders with quantity tiers handled next to one-off items?What happens to the supplier purchase order when a customer cancels?Does Brandfora integrate with Fulfill Engine for production?Can I sell print and packaging products across Europe through Brandfora?Can one checkout carry print on demand, a bulk run and stock items together?How is inventory tracked across several warehouses?Can headquarters hold an order before it goes to production?Can an order be edited after it is placed?How are partial refunds handled?How does print on demand work on Brandfora?How do reservations against a bulk run work?How are returns handled on decorated goods?How are orders routed to suppliers, decorators and warehouses?Does Brandfora integrate with ShipStation?How are split shipments handled when lines come from different places?How is stock inventory managed alongside print on demand?Does Brandfora integrate with Taylor for fulfillment?Can a store be transferred from one location or rep to another?
Selling tools
How do I run a seasonal campaign across every store in a network?How do I give different customer groups different prices and products?Can stores sell and redeem gift cards?What is a lookbook and how does it turn into a quote?What is the post-purchase email that brings buyers back to their store?How do promotions and discount codes work across stores?How does a quote become an editable cart the buyer can approve and pay?Can a quote turn into a standing store for reorders?How do redemption codes for uniforms or kits work?How do revenue splits between parties work?How do allowances and wallets work for employee purchases?
Catalog, sourcing and pricing
How do I limit a store to the fifty products that actually sell?How do I push a catalog or season to every store in one action?How do I find products across all my suppliers in one search?Can headquarters lock cost or sell price while locations set their own margin?How do I see margin and markup on every line before I send a quote?How do I stop a location selling below a margin floor?What is the master catalog and how does it feed every store?How do price lists sync prices across every store?Does Brandfora support SanMar PSST (Pack Separately, Ship Together)?How do I stop locations selling brands they are not allowed to carry?How are size surcharges for 2XL and up handled in pricing?What are product sources and can one product have several?How are purchase orders raised on a location's own supplier account?How does a network control which suppliers appear in stores?
Money
Can customers buy on invoice with net terms or a purchase order?How do payouts to locations, athletes and partners work?How do settlements work between the network and its locations?What statements do locations and headquarters receive?How does Stripe Connect work for paying many parties?Can a location use its own Stripe account?How is sales tax and VAT handled?